MarketingExperiments.com Web Clinic Podcasts

Can Viral Videos Drive Targeted Traffic To Your Web Site?

Nov. 1, 2006

There are millions of short video clips on the web, produced both by professionals and amateurs.

Tens of millions of people watch these short videos, but how effective are they at driving qualified traffic to web sites?

Using YouTube and Google Video we published some short videos, measured the number of times they were viewed, how many clickthoughs were generated, and how many site visitors converted to subscribers.

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