Invest Like the Best

Michael Duda – Investing In Brands - [Invest Like the Best, EP.117]

Jan. 15, 2019

My guest this week is Michael Duda, and the topic of our conversation is the role that brand plays in business and investing.  Michael has worked on and invested in a wide-range of brands including Birchbox, Casper, Harry's, Citibank, DirecTV, Google, TripAdvisor, Under Armour and vineyard vines. His background in advertising made this a unique and interesting conversation. please enjoy.

For more episodes go to InvestorFieldGuide.com/podcast.

Sign up for the book club, where you’ll get a full investor curriculum and then 3-4 suggestions every month at InvestorFieldGuide.com/bookclub.

Follow Patrick on Twitter at @patrick_oshag

 

Show Notes

1:11 - (First Question) – Mission of Bullish

2:15 – Typical relationship they have with companies

3:01 – Defining brand

            4:35 – Ryan Caldbeck Podcast Episode

5:51 – A dive into how brands make people feel

7:54 – Does the emphasis on brand still matter to consumers and if so, where

10:01 – Process of building up a brand

14:53 – What has changed most in the planning of a brand strategy

18:35 – How does his thinking impact his investing strategy

21:48 – Where does he differ from the rest of the market

23:34 – Advice he would give to companies in general

26:18 – How advertising has changed in the current landscape

28:35 – The screening process for picking potential investments

35:16 – How they analyze valuation

37:31 – Unusual traits he likes in founders

40:12 – Categories most ripe for young companies to disrupt

44:03 – Most interesting marketing channel for direct to consumer businesses

46:45 – Marketing piece he is most proud of

49:23 – Companies that embody the best of what has been discussed

52:31 – His love for people in business

53:41 – Kindest thing done for Michael

 

Learn More

For more episodes go to InvestorFieldGuide.com/podcast

Sign up for the book club, where you’ll get a full investor curriculum and then 3-4 suggestions every month at InvestorFieldGuide.com/bookclub

Follow Patrick on twitter at @patrick_oshag

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