Squats and Espresso

40: Will Hurst (CrossFit Black Storm)

Aug. 4, 2015

Will Hurst from CrossFit Black Storm joins us to chat about:

  • How I was a total toolbag to him the first time we met
  • Being a Business Person in the world of CrossFit
  • Spending Time in multiple modalities (Bodybuilding, CrossFit, Weightlifting, Powerlifting)
  • That ONE youtube video that got everyone into CrossFit
  • Why owning a box is LOCATION, LOCATION, LOCATION
  • How being “Good At Everything” is not only nonsense, it’s unlikely to breed success
  • Running a box that smells like Kettle Corn
  • Why being a good neighbor is good business
  • And The good, the bad and the ugly of having atlas stones in a gym

We’ll also talk about his upcoming events and ventures:

  • The Summer Slam
  • Holiday Havoc
  • Feedingyourfire.com
  • fitmymacros.com

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