A business podcast about word of mouth, customer evangelism, and citizen marketing from "Creating Customer Evangelists" authors Ben McConnell and Jackie Huba
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Measuring word of mouth
July 22, 2005
Women's word of mouth; Wanna be a business book author?
June 23, 2005
Are all marketers really liars? A chat with Seth Godin
May 24, 2005
Can't get no satisfaction; creating emotional connections
April 26, 2005
Southwest's Ding (and blog); Citizen marketers; WOMMA summit
March 21, 2005
Feb. 17, 2005
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