A business podcast about word of mouth, customer evangelism, and citizen marketing from "Creating Customer Evangelists" authors Ben McConnell and Jackie Huba
Measuring word of mouth
July 22, 2005
Women's word of mouth; Wanna be a business book author?
June 23, 2005
Are all marketers really liars? A chat with Seth Godin
May 24, 2005
Can't get no satisfaction; creating emotional connections
April 26, 2005
Southwest's Ding (and blog); Citizen marketers; WOMMA summit
March 21, 2005
Feb. 17, 2005
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