December 3, 2025

12 YEARS AS A CREATOR: ALL THE TEA ON HOW I BUILT IT AND SUSTAINED IT (ft. My Manager)

Twelve years. Hundreds of videos, brand deals, launches, pivots, babies, algorithm shifts, and breakthroughs — and somehow, she’s still here. In this week’s episode, Sazan is joined by her manager (and sister-in-law!) Brittany Hendrix to spill the tea on what it actually takes to build and sustain a full-time content creator business.  Whether you’re a creator, an admirer of the craft, or simply curious about how social media influencers actually land paid partnerships and what really happens behind the scenes, this episode is both a masterclass and a pep talk in an overstimulated world called social media. In this podcast the girls dive into: • how Sazan started her creator journey back in the “Instagram filter” era • how creators land brand deals and turn this work into a sustainable living • what actually matters in 2025 (and what doesn’t) • how to honor a God-given calling in an industry that can feel loud, intimidating, or confusing And yes… there’s a little gift just for listeners. 🎁✨ Use code SAZAN for $50 off Britt's Influencer Business 101 course: HERE (discount immediately applied at checkout) LINKS Watch on video: here Follow us on Instagram: @imfunnow.podcast Follow Britt on Instagram: @britt.hendrix Visit the website: here  Shop Sazan’s Amazon Storefront: here See Sazan’s show outfits: here  • Explore Sazan’s fun finds: here See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. Learn more about your ad choices. Visit megaphone.fm/adchoices

Also available on Apple Podcasts ↗