← The Graham Cochrane Show
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March 11, 2025

How to be RICH and HAPPY (and why most aren’t)

►► Apply for my private coaching group The Effortless Business Accelerator: http://grahamcochrane.com/ebaEver feel like the only way forward in business is bigger, faster, more? We’re told that success means endless growth—more revenue, bigger teams, scaling to the moon. But here’s the truth: I keep meeting entrepreneurs who made it… and they’re exhausted, unfulfilled, even miserable. They blew past their happiness point chasing more, only to realize it didn’t give them what they were really after. So today, we’re breaking down the myth of endless growth—and how to build a business that actually makes you happy. And be sure to stay to the end where I share my business happiness formula! Chapters 00:00 The Myth of Endless Growth 09:05 Optimizing for Happiness vs. Growth 18:41 The Business Happiness Formula Explore more on my website: https://www.grahamcochrane.com Follow me on Instagram: @thegrahamcochrane

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