December 17, 2020

#5 - Amber Senter Shares Her Cannabis Supply Chain Playbook

Links from episode discussion: https://extractionmagazine.com/2020/03/21/the-bizarre-crystallization-of-%CE%B410-thc/ In this episode, we interview Amber Senter, CEO of Breeze Distro, Chairwoman of the Board and Co-founder of Supernova Women, and vital player in helping launch Oakland's Social Equity initiatives for the cannabis industry. We discuss the challenges in the supply chain posed by Covid-19, as the supply chain is still functioning differently under those conditions. We cover how they overcame those challenges and are succeeding like never before through adaptation, pivots, and also sticking to tried and true strategies. We also discussed how her new project, the EquityWorks! Incubator, a kitchen for social equity licensees launching edibles brands, an exciting new initiative through the City of Oakland. She also shares with brands her playbook for success, how to get on more retail shelves, and generally do good in the industry. Amber Senter https://www.breezedistro.com/ https://equityworksincubator.com/ https://www.supernovawomen.com/ This episode is sponsored by Confident Cannabis. Sign up for Wholesale and get trading today! It is THE place to source B2B cannabis: http://wholesale.confidentcannabis.com/ Theme song by Tone Oliver - https://open.spotify.com/artist/2Vo6mpfgxjnECOkl5ZMc29

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